Frameworks · Craft · 327

Post the winner again

Same shape, new story. Repost the best.

ESWe reviewed the research on it.Content that people actually watch

Hand-drawn diagram of framework 327, Post the winner again: Same shape, new story. Repost the best.
Framework 327 · in one look
How to use it

When a post beats your own median by far, don't move on. Make the next three in the same format with new stories, and repost the best one months later. Change the story, keep the shape.

How sure we are

E Evidence: built from practice. What works for coaches and practitioners. Labelled that way.

S Evidence: strong. Large trials or many studies, pointing the same way.

Sources

Jun Yuh reposts and repeats winning formats (two examples at 22.9M and 32.8M views, 🟠) · seeing something again raises liking, up to a point, then it wears off (Montoya et al. 2017, meta-analysis of 268 curves, 🟢), so the story changes.

Not medical, legal or financial advice.

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