Sell the Work · Artist College, guide 3 of 3: The cover
The cover
Sell the Work · Artist College, guide 3 of 3: The entry test · p. 8
The entry test · p. 8
Sell the Work · Artist College, guide 3 of 3: A chapter · p. 19
A chapter · p. 19
Sell the Work · Artist College, guide 3 of 3: A worksheet · p. 45
A worksheet · p. 45
Sell the Work · Artist College, guide 3 of 3: The exit test · p. 97
The exit test · p. 97
Sell the Work · Artist College, guide 3 of 3: The weekly debrief · p. 99
The weekly debrief · p. 99
1 / 6The cover
Artist College · Guide 3 of 3

Sell the Work

What to sell, how to price it, how to find the first buyers, and how to keep the money straight

The work is told and seen, and people have started to ask whether it's for sale. This guide is about answering honestly, on a system: what to sell at every size, how to price it and never cut it, how to find the first buyers without feeling like a salesperson, how to take a commission, and how to keep the money straight. Nothing here promises an income: living on your art comes in due time, if you put in the effort.

  • What to sell: originals, editions, studies, commissions, teaching, and a ladder of prices
  • Pricing: price as part of the work, one honest total, precise with a reason, raising it right
  • The first buyers: twenty plain asks, real answers to real objections, listening first
  • Commissions: the brief, the stages, feedback on the task, and a short agreement in writing
  • The money: the 13-week cash view, tax set aside, risks you can survive
€29PDF · 119 pages · yours permanently · delivered in seconds
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Here's exactly what's inside
  • 119 pages, A5 PDF, 26 graded chapters in seven parts
  • 9 worksheets printed in the guide, to fill in pencil
  • The exit test: 7 lines, checked over 12 weeks, so you know when you're ready for the next guide
  • A practice page for every chapter and twelve weekly-debrief pages to write in
  • The rules: one line per chapter, and the research behind every graded chapter, at the back
Who it's for, and who it isn't

For artists whose work is told and seen, who want to start selling it on a system. Under 18, with a parent or guardian handling payments.

Not for anyone looking for a promise of income, or for discount tactics and fake urgency.

How to order?
  1. Press Add to cart, or Buy it now for just this guide.
  2. Pay by card, Apple Pay or Google Pay. Stripe handles the payment; we never see your card.
  3. The PDF arrives by email within seconds, on a link tied to your order.

Selling, on a system?

The exit test, printed at the back of the guide. Work through the guide for 12 weeks, then check every line. All of them held, every week: you're ready for the next one. Every line is something you do, never a result you can't control: no follower counts, no sales targets. Standards version 1.0.

The price listEvery piece and offer priced, all-in, with the reason for each price written down.
Ways to buyAt least two ways to buy your work, live and findable from your profile.
Twenty asksAt least 20 specific people told what's for sale and asked, plainly, if they or someone they know might want it.
The commission processA written commission process: brief, price, stages, approval, delivery. Offered at least once.
The moneyThe 13-week cash view updated every Monday, and tax set aside from every payment.
No discountsNo discount given. Any price change made for everyone, and said out loud.
Still seenEvery line of the second guide still held.

Tell it, show it, sell it

Three guides, in order. Each one's entry test is the one before's exit test. Telling comes first, because more reach for work nobody understands is just more people scrolling past.

Guide 1 · TellTell the Work€19Guide 2 · ShowShow the Work€24Guide 3 · SellSell the Work€29

Start free: the 7-day artist start, seven of the graded frameworks behind this guide, one a day.

Frequently asked questions

About the guides, the grades, the PDF and refunds.

Get the guide · €29
Which guide should I buy?

The first one whose line isn't true for you yet. Tell the Work: you make work and don't know what to say about it. Show the Work: your work is told, and the wrong people (or nobody) see it. Sell the Work: it's told and seen, and you want to start selling it. Not sure? Start with Tell the Work: its exit test tells you in four weeks.

Will this make me a living?

Nothing can promise that honestly, and these guides don't. They give the effort a shape: telling, showing and selling, every week, on a system. Living on your art comes in due time, if you put in the effort.

Is this a course or a qualification?

No. Artist College is a media and education brand, not an accredited institution. These are guides you work through yourself, with worksheets and an exit test, and nothing in them leads to a qualification.

How do I know it works?

Every chapter is graded. Strong and promising chapters rest on research named at the back; very little of it was done on artists, and the chapters say so. Experience chapters rest on practice. The exit tests are our standard, version 1.0: when readers' results say a line is wrong, it changes, and you get the new edition free.

I'm under 18. Can I use it?

Yes, from 13. Anything involving selling, payments or agreements happens with a parent or guardian, on their account, and the guides say where.

Refunds?

If it isn't what you expected, reply to your receipt. No discounts, ever: the price is the price for everyone.