Frameworks · Craft · 79

Past the cliff

Feel empty? Five more minutes. The best ones are often late.

PWe reviewed the research on it.Ideas

Hand-drawn diagram of framework 79, Past the cliff: Feel empty? Five more minutes. The best ones are often late.
Framework 79 · in one look
How to use it

When you feel empty in a brainstorm, set a timer for five more minutes. People consistently underestimated how many more, and better, ideas would come if they kept going.

How sure we are

P Evidence: promising. Good studies, but small or few. Use it and keep checking.

Sources

Lucas & Nordgren 2015 · the 2020 "creative cliff illusion" studies.

Not medical, legal or financial advice.

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